20 March 2018

Launched during Prowein 2018 “e-WAK®”, the first NFC integrated aluminum closure for wine

Once again from 18 to 20 March 6.870 exhibitors and 60.000 visitors from all over the world participated to Prowein, the international leading fair for wines and spirits in Düsseldorf.

For the 4th year Guala Closures Group showcased its offer for the wine industry in the “Packaging & Design” area, with a special focus on the premium capping solutions: WAK® & SAVIN PREMIUM®.

Moreover, the trade show was the opportunity to introduce also in Europe e-WAK®, the first NFC aluminum closure for wine. e-WAK® is the first NFC integrated aluminum closure for wine, dedicated to the wineries, allowing them to start a 1 to 1 relationship with their end consumers:  Just tap on cap to discover the endless possibilities of the new generation of smart closures including integration of all wine Apps, VIP club, Loyalty rewards, discounts, in store activities, social media, and much more.

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