ALUFOIL TROPHY 2019: E-WAK® WON THE “DISCRETIONARY AWARD”

Discretionary Award

Alufoil Trophy is the most important competition for innovation and new technological advances in the use of aluminium for packaging production; it is an annual event organised by the European Aluminium Foil Association (EAFA). In total nine awards were made across the five categories, including a discretionary award for overall excellence for one outstanding product.

This year the “Discretionary Award” goes to Guala Closures for e-WAK®, the first NFC integrated aluminum closure for wine, dedicated to wineries, allowing them to start a one to one relationship with their end consumers.

The closure impressed the judges in each category, leading them to consider it as a possible revolution for the wineries, their marketing strategy and consumer engagement.

To download the full Press Release click here: GCG AlufoilTrophy