Guala Closures Group introduces at the Unified Wine & Grape Symposium taking place in Sacramento from January 23rd to January 25th:
Guala Closures Group has developed the first NFC integrated aluminum closure for wine, dedicated to the Wineries, allowing them to start a 1 to 1 relationship with their end consumers.
The NFC tag, co-developed with NXP® Semiconductors and based on NXP’s innovative NTAG® NFC technology, is protected in the Cap and delivers 4 majors benefits:
For the Wine brand owner:
For the End Consumer:
TAP ON CAP. Just tap with your smart phone and connect with the winery. The wine producers will share with you their passion for their wine, the soil, the grape they used, the best moment to drink it and with what food accompaniment.
Endless possibilities to liaise with all wine Apps, VIP club, Loyalty rewards, discounts, in store activities, social media, and much more.
Watch e-WAK® – Tap on Cap video and discover the possibilities of the new generation of smart closures.
Click here to download the full PR
e-WAK®
the first NFC integrated aluminum closure for wine
Guala Closures Group has developed the first NFC integrated aluminum closure for wine, dedicated to the Wineries, allowing them to start a 1 to 1 relationship with their end consumers.
The NFC tag, co-developed with NXP® Semiconductors and based on NXP’s innovative NTAG® NFC technology, is protected in the Cap and delivers 4 majors benefits:
For the Wine brand owner:
- Marketing Data acquisition
- Logistic, Track & Trace
For the End Consumer:
- Authentic Bottle Certification
- Consumer Engagement with the brand
TAP ON CAP. Just tap with your smart phone and connect with the winery. The wine producers will share with you their passion for their wine, the soil, the grape they used, the best moment to drink it and with what food accompaniment.
Endless possibilities to liaise with all wine Apps, VIP club, Loyalty rewards, discounts, in store activities, social media, and much more.
Watch e-WAK® – Tap on Cap video and discover the possibilities of the new generation of smart closures.
Click here to download the full PR